Controller – Venice Brands (Joolies / Kinderfarms / Others)

Location: Venice, CA

Company Background:Venice Brands is a privately held holding company based in Los Angeles whose mission is to build category leaders with a focus on health, wellness and sustainability. We directly own majority or significant minority stakes in many emerging companies in the food & beverage, fitness, pet, personal care and agricultural industries. We engage in a combination of creating new consumer branded companies from scratch (typically alongside partners), investing capital into high growth brands with $5-15 million of run rate sales, and purchasing controlling stakes in cash flow positive businesses that have synergies with our existing brands. We then take a very hands-on approach to help them grow and scale by providing strategic, operational and financial resources. Our goal is to build our brands into sizable, cash flow generating businesses with strong customer loyalty and sustainable points of differentiation, and then to have the option to strategically exit or to hold them forever. Notable brands we created and continue to oversee include Joolies, Ugglies and The Date Shoppe (alongside David Kohl and Kohl Family Farm), Kinderlyte and Kindersprout (alongside Jeremy Adams and Jessica Biel), Mayweather Boxing + Fitness (alongside Floyd Mayweather Jr. and James Williams), Enroot (alongside Cris Patwa, John Fogelman and Brad Pitt), Only Skin (alongside January Olds and HERE Studio), and Bread Head Restaurant Group (alongside Michelin-star chefs Alex Williams and Jordan Snyder as well as Michael Pasternak).

Job Description: We are seeking a very experienced Controller to join our team.  The position will report to Greg Willsey, the Founder & Owner of Venice Brands, and will sit next to him in our office on Abbot Kinney Blvd.  This person will serve as the Controller for multiple companies including Joolies, Kinderfarms, and others.  Several brands have their own Assistant Controllers, who will report to this person, and there are additional accounting team members both within Venice Brands and the operating companies to support this person.  This role offers the opportunity to gain a wide range of finance & accounting experiences, to be a part of building multiple high-growth brands, and to grow professionally by working very closely with our world-class teams.


  • Serve as the Controller for multiple high-growth brands
  • Oversee and manage the accounting teams for Venice Brands and these brands
  • Maintain records of financial transactions by establishing accounts & posting transactions
  • Ensure legal requirements compliance including AR and AP
  • Establish and enforce proper accounting methods, policies and principles
  • Oversee month-end close process including analytical review of the monthly operating results to ensure accurate accounting
  • Reconcile balance sheet accounts on a regular basis to ensure GAAP compliance
  • Communicate with and support other functions including sales, marketing and operations
  • Responsible for ensuring compliance with all applicable laws, rules, and regulations
  • Oversee the accurate and timely distribution of all financial information
  • Work with operations and NPD teams to ensure product costing and related accounting is correct
  • Maintain reporting of our fixed assets and tracking of capital projects
  • Forecast monthly financials including P&L, balance sheet and cash flows
  • Account for retailer and distributor deductions
  • Maintain and set up inventory accounting, bills of material,  product costing and understand related purchase orders, inventory receipts etc.
  • Process payroll and record payroll in the various companies
  • Prepare and file sales tax, business tax and assists with ensuring compliance with legal requirements by jurisdiction
  • Ability to set up new companies in QuickBooks


  • 10+ years of prior experience as a Controller for a high-growth consumer brand
  • Deep understanding of GAAP and how to report out financials that are GAAP compliant
  • Ability to oversee annual taxes and lead CPA financial reviews, as well as sales taxes, etc.
  • Experience with setting up and overseeing ERP systems (QuickBooks, Sage MAS, etc.)
  • Highly proficient with Microsoft Excel, including pivot tables, v-lookups, model development
  • Strong attention to detail with emphasis on accuracy and quality
  • Excellent organizational and time management skills
  • A self-starter, but is also highly effective in team environments
  • Able to multi-task and prioritize with efficiency
  • Excellent verbal and written communication skills
  • Able to support multiple concurrent projects and meet deadlines
  • Must have a solutions-orientation when problem solving and able to demonstrate a sense of urgency

Interested candidates should send an email and resume to